SAN FRANCISCO – Strava, the social network for athletes, introduces Beacon, a new safety feature available now for Strava Premium. Beacon allows athletes to share their real-time location information with select safety contacts, offering peace of mind for them as well as their friends and family.
See how Beacon works here.
“Every athlete wants to be safe, and we felt we could help,” says Aaron Forth, Chief Product Officer. “We’re so proud to introduce Beacon, not only because our community and their loved ones have been asking for it, but also because Beacon adds a new dimension to Strava Premium. Whether you are training regularly, commuting back and forth, or heading out for the occasional workout, all types of athletes will find Beacon valuable.”
Beacon is an easy-to-use in-app experience. Athletes can access and set up this feature via the new Beacon icon on the record screen. After enabling Beacon, athletes can select up to three safety contacts, who will receive a text message with a unique URL when the activity begins. Safety contacts can click the URL to track the athlete on a map in real time, as well as view the athlete’s remaining battery power. Contacts do not need a Strava account to view real-time information. Beacon also saves contact settings, allowing athletes to use Beacon during future activities with one tap.
Beacon is available now for Strava Premium members with Strava v4.22.00 or later. Download Strava for iOS or Android and upgrade to Strava Premium. To learn more visit www.strava.com.
About Strava
Strava unlocks potential through the power of sport. Designed by athletes, for athletes, Strava’s mobile apps and website connect millions of runners and cyclists every day. For more information visitwww.strava.com
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Media Contact:
Max Borges Agency for Strava
305.204.9291
strava@maxborgesagency.com
Max Borges Agency is an award-winning tech PR agency based in Miami with multi-national clients targeting the global consumer.

