STOCKHOLM, Sweden – June 12, 2013 – Introducing Re:Plattan – the fourth headphone to be launched under the Urbanears Editions line of headphones. Re:Plattan is available at select Urbanears retailers worldwide and online at Urbanears.com starting today for $80. http://www.youtube.com/replattan
Urbanears Editions are special models with a little something extra. The Re:Plattan uses a lot extra in the form of unused parts from previous collections. These leftover parts come together to form one colorful patchwork pair of headphones. In addition, each Re:Plattan comes with the GPS coordinates of five square meters of rainforest in Costa Rica that’s protected with purchase, because we like jaguars too.
How It Works
Each Pax has a personal ID that comes with GPS coordinates. Trace your Pax by going to getpax.com/urbanears and using the personal ID printed on the hand tag.
Did You Know?
Every five square meters of saved vegetation contains about 500 kilograms of CO2 – that means one Pax stops approximately half a ton of carbon dioxide that never reaches the atmosphere, contributing to a more stable climate. On those five square meters, you can find approximately 500 ants, 10 flowers, 5 spiders, 2 butterflies, 5 shrubs, trees, monkeys, birds, frogs and maybe even a jaguar – if you’re lucky.
More about Plattan
The Plattan is designed to be the perfect classic headphone, utilizing innovative functions and performance with today’s technology. It is a full size headphone allowing for rich, secluded sound. You can fold it down to the size of your fist for maximum mobility. Plattan also comes with a ZoundPlug on the earcap, allowing for a friend to plug in and enjoy your music.
About Urbanears
Based in Stockholm, Sweden, Urbanears makes headphones that fit your everyday life. Supplying the perfect listening device for anyone with a pocket full of music and a wish to make the most of it, Urbanears models are designed to optimize sound and captivate self-aware customers by matching preferences in size, style, design, function and relation to music. Other companies may try to emulate the brand, but Urbanears is the original in colorful headphones.
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More Info
www.facebook.com/urbanearsheadphones
Media Contact
Valerie Guerra
Senior Account Manager
Max Borges Agency for Urbanears
305-374-4404 x120
valerieguerra@maxborgesagency.com
Max Borges Agency is an award-winning tech PR agency based in Miami with multi-national clients targeting the global consumer.
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