DT: SEPTEMBER 25, 2015
FM: MIKE GOWEN, MSO PR
LO BRITE
–SOULFUL INDIE POP ARTIST–
RELEASES HER SELF-TITLED DEBUT EP
TODAY (9/25)
OFFICIAL EP RELEASE SHOW SET FOR SATURDAY, OCTOBER 17
AT LOS ANGELES’ BAR LUBITSCH
MAKING OF ‘LO BRITE’ VIDEO RELEASED TODAY
Above: LO BRITE
“…unrestrained melodies on her latest…’Runaway.'”
“Get lost into the sweet, soulful soundscape that is the EP debut of pop artist LO BRITE, whose classic minded vocals will win your heart over…a brilliantly arranged introduction to the very well versed vocalist…within the opening bars of ‘Sunset,’ she delivers sultry passion while showing off her malleable pipes by hitting beautiful notes. The instrumental is a smooth, unrestrained accompaniment that carries her modulations magnificently…from the slow burning first half to the third track ‘Runaway,’ the emotions range across the spectrum, on this anthemic arrangement she sounds empowered, ready to take it all on but only slightly wistful what’s behind her, feelings of regret countered by hope for the road ahead. The closer ‘Know When To Quit’ contrasts when we see Atkins’ voice turn into a more ethereal tone, this delicate voice that sounds very close to tears with every cadence. Here she expresses disappointment that is followed by bitter acceptance, the heavy hearted ending to this EP is possibly one of its prettiest moment.”
Los Angeles-based soulful indie pop artist LO BRITE has released her self-titled debut EP digitally today (9/25). The EP-which premiered yesterday on MONSTERSANDCRITICS.COM-is available via iTunes (here) and Amazon (here). In celebration of the EP, the official LO BRITE release show is Saturday, October 17 at Bar Lubitsch in Los Angeles with an 8:00 PM set time.
Click here to listen to “Runaway” which premiered on FREEBIKEVALET.COM (9/23).
Click here to watch the making of video for LO BRITE.
LO BRITE was produced and recorded with Tim V. Hutton in the musically historic and mystically laced twists and turns of Los Angeles’ Laurel Canyon at The Canyon Hut studio which is co-owned with his brother Dash Hutton (drummer for HAIM). The EP was mixed by Jim Scott (Wilco, Tom Petty, Ryan Bingham, Johnny Cash) at Plyrz studio and mastered by Richard Dodd (Gavin DeGraw, The Lone Bellow, and Iron and Wine) in Nashville. LO BRITE captures a landscape contrasting darkness and light, transporting gentle and unrestrained melodies into baroque style pop.
Tracklisting for LO BRITE:
“Sunset”
“Surrender”
“Runaway”
“Know When To Quit”
Above: EP cover art for LO BRITE
ABOUT LO BRITE:
Originally from the heartland of Indiana, LO BRITE grew up in gospel church. Her father, a pastor, would mash the keys of an out-of-tune upright piano in their dining room while her mother sang gospel tunes alongside. Early in her childhood, LO began listening to albums by Nina Simone, Otis Redding, Carol King, Donovan and Michael Jackson. Her interest in music led her out of Indiana, to the bustling cityscape of Chicago, and then to Los Angeles. LO BRITE was born from a collection of songs written on a Casio keyboard while living in a Los Feliz cottage. In 2012, LO began making amateur recordings and performing acoustic shows, launching her path as a recording artist and the release of LO BRITE.
For more information on LO BRITE, visit:
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For press inquires regarding LO BRITE, contact:
MSO PR
818.380.0400 x239
