DT:      FEBRUARY 24, 2017 
 
FM:      ALEXANDRA GREENBERG/BARI LIEBERMAN, MSO PR 


 
 
  
deadmau5
REVEALS NEW BEHIND-THE-SCENES VIDEO
WITH YOUTUBE MUSIC FOR CUBE 2.1
AS FEATURED ON HIS
‘lots of shows in a row’ TOUR
 
VIP PACKAGE UPGRADES AVAILABLE NOW
 
SIXTH STUDIO ALBUM ‘W:/2016ALBUM/’
OUT NOW ON mau5trap
 

Photo Credit: Danny Mahoney 
 
With the start of his “lots of shows in a row” tour about a month away, major international electronic musician deadmau5 has today (2/24) revealed the first of six behind-the-scenes videos with YouTube Music for Cube 2.1. The new video showcases deadmau5 and crew creatively developing his updated, custom-built cube–a kinetic version of his previous cube with many enhancements–at Tait in the middle of Amish Country, Pennsylvania (Lititz, PA). Standing at 17 ft. tall, 20 ft. wide and 31 ft. deep, making it larger than its predecessors, Cube 2.1 features internal robots that push the sides of the cube–consisting of state-of-the-art LED panels–up and around while projecting brand new graphics. Watch the new BTS video HERE.
 
The deadmau5 live experience has long been one of the most invigorating in music, taking listeners on a complete journey that melds his signature sound with a state-of-the-art live show. On the “lots of shows in a row” tour–in support of his new album W:/2016ALBUM/deadmau5 (Joel Zimmerman) will return to major venues across North America with Cube 2.1, where he will perform multiple nights in some markets, mirroring his record-breaking tours in 2011 and 2012. The 21-date outing kicks off March 29 in New York City at the legendary Hammerstein Ballroom with four sold-out shows and then stops at BB&T Pavilion in Camden, NJ, Merriweather Post Pavilion in Columbia, MD and Tsongas Arena in Lowell, MA. After completing the east coast dates, deadmau5 will head west for multiple-night runs at The Fillmore in Detroit, the WaMu Theater in Seattle, Fox Theater in Oakland, CA, The Shrine in Los Angeles and Aragon Ballroom in Chicago. The most up-to-date routing follows below.
 
On the upcoming tour, deadmau5 is offering two limited VIP packages for fans at each show: the Ultra VIP Meet & Greet Upgrade and Deluxe VIP Soundcheck Upgrade. See below for what each package includes and go to https://deadmau5.wun.io/ for more information.
 
deadmau5 Ultra VIP Meet & Greet Upgrade
$300 per package (10 per show) includes:
-meet and greet with deadmau5
-individual photo with deadmau5
-exclusive access to pre-show soundcheck and production tour
-watch 3 songs at front of house viewing area
-one special merchandise item (shipped after the show)
-one commemorative VIP laminate
-early entry into the venue
 
deadmau5 Deluxe VIP Soundcheck Upgrade
$175 per package (30 per show) includes:
-exclusive access to pre-show soundcheck and production tour
-one special merchandise item (shipped after the show)
-one commemorative VIP laminate
-early entry into the venue
 
W:/2016ALBUM/–released December 2 via his own mau5trap label–debuted at #1 on Billboard‘s Top Dance/Electronic Albums Chart. The album also hit #1 on iTunes Dance Album chart and #9 on iTunes overall chart upon its debut. W:/2016ALBUM/ is a myriad of original deadmau5 compositions ranging from atmospheric to techno to old-school synths with NME calling it “a judicious side-step away from the plasticky insta-rush of EDM, it finds Zimmerman rebuilding his sound around the huge collection of classic and rare synths he’s lovingly assembled in his new studio.” There’s “Let Go,” one of the album’s centerpiece selections with moody atmospheric vocals from Grabbitz, “Cat Thruster,” “2448” (written as the new anthem for Canadian hockey outfit, the Toronto Maple Leafs), the rising techno of the superb “Imaginary Friends”–inspired by deadmau5‘s own love for gaming, specifically eSports–and the slow-building “No Problem,” a song whose quirky intro of bells and synths is reminiscent of Tom Waits‘ “What’s He Building In There.” The upcoming shows will consist of new music featured on the chart-topping W:/2016ALBUM/ as well as a variety of mau5 classics as “Ghosts ‘n’ Stuff,” “Strobe” and many others.  

View the Cube 2.1 video set to “Let Go” now: https://youtu.be/PKFcaXd5G8c  
 
Subscribe to deadmau5’s YouTube channel to get all the latest videos.
 
deadmau5′ W:/2016ALBUM/ is available now at: http://smarturl.it/2016album 

 
 
 Catch deadmau5 on tour in the following cities:
DATE
 
CITY
VENUE
FESTIVAL APPEARANCE
Sat
3/11
New Orleans, LA
BUKU Music + Art Project
LOTS OF SHOWS IN A ROW TOUR: https://youtu.be/iAyXebsSM7o 
Wed
3/29
New York, NY
Hammerstein Ballroom – SOLD OUT
Thurs
3/30
New York, NY
Hammerstein Ballroom – SOLD OUT
Fri
3/31
New York, NY
Hammerstein Ballroom – SOLD OUT
Sat
4/1
New York, NY
Hammerstein Ballroom – SOLD OUT
Fri
4/7
Camden, NJ
BB&T Pavilion
Sat
4/8
Columbia, MD
Merriweather Post Pavilion
Mon
4/10
Lowell, MA
Tsongas Arena
Thu
4/13
Detroit, MI
The Fillmore
Fri
4/14
Detroit, MI
The Fillmore – SOLD OUT
Sat
4/15
Detroit, MI
The Fillmore
Fri
4/21
Seattle, WA
WaMu Theater
Sat
4/22
Seattle, WA
WaMu Theater – SOLD OUT
Mon
4/24
Oakland, CA
The Fox Theater – SOLD OUT
Tue
4/25
Oakland, CA
The Fox Theater – SOLD OUT
Wed
4/26
Oakland, CA
The Fox Theater – SOLD OUT
Thurs
4/27
Los Angeles, CA
The Shrine
Fri
4/28
Los Angeles, CA
The Shrine – SOLD OUT
Sat
4/29
Los Angeles, CA
The Shrine- SOLD OUT
Sun
4/30
Los Angeles, CA
The Shrine – SOLD OUT
Thu
5/4
Chicago, IL
Aragon Ballroom – SOLD OUT
Fri
5/5
Chicago, IL
Aragon Ballroom – SOLD OUT
 
 
About deadmau5:
Joel Zimmerman, more commonly known as deadmau5 (pronounced ‘dead mouse’), is one of the world’s most respected electronic music producers of modern times. Enjoying international chart success with his platinum-certified single “Ghosts ‘n’ Stuff,” as well as “Professional Griefers,” “Sofi Needs A Ladder” and “I Remember,” he has also released five critically acclaimed albums: > album title goes here < (which reached #1 on the Billboard Dance/Electronic Chart, #2 on the Billboard Independent Album Chart and #5 on the Billboard Digital Album Chart), 4×4=12 (recently recognized for having sold over 500,000 copies in the United States), For Lack Of A Better NameRandom Album Title and while(1<2). The multiple JUNO Award-winning and GRAMMY®-nominated artist performed at the 54th Annual GRAMMY Awards as part of its first ever telecast performance highlighting electronic music. He appeared on the cover of Rolling Stone (summer double issue, 2012), marking him as the first electronic artist to do so. His ability to push the boundaries of his talent grows at an equal rate to his fan base, which counts almost 15 million over his combined social media channels. Earlier this year deadmau5 leaped into the virtual reality realm with Absolut and released a massive sample catalogue with Splice while performing major festival plays throughout the world.  His latest album W:/2016ALBUM/ is out now.  Look for more exciting things to come from deadmau5 soon.
  
 
Press Releases + Assets:
 
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For more information on deadmau5, contact:
MSO PR
Alexandra Greenberg agreenberg@msopr.com
Bari Lieberman (tour press) blieberman@msopr.com